The winning WorldPressPhoto gets 3.71 score.
A blurry pic of cat, without contrast and composition gets a score 3.8
A cat that could go public as lolcat gets 4.5.
Same cat at older age posing for the camera, in perfect light and contrast and composition, but boring pose gets a 3.8 score.
It seems that the app does not compute : Appealing contrast, color, and composition . The most important factor ‘story’ is anyhow something we have to make up ourselves (and argue about it amongst each other)