Frii Designs’ new Conda Strap is a camera strap that turns into a flexible mount

Frii Designs, a company known for its unconventional photography accessories, has announced a forthcoming campaign to help fund its new Conda Strap, a camera shoulder strap that also doubles as a flexible mount and grip.

Somewhere between a Joby Gorillapod and a shoulder strap, the Conda starts as a flexible shoulder strap that attaches directly to your camera via the tripod mount. When you need to use it as a tripod, simply flip the lever at the top and the Conda stiffens up for moulding into whatever shape you need.

You can even separate the strap, wrap it around objects for further security and lock it back in place with the lever engaged to ensure your gear doesn’t take any unwanted tumbles.

It’s an interesting concept and certainly carves out a niche in a market that’s fairly saturated. Due to the components required to turn it into a mounting solution, it doesn’t necessarily look like the most comfortable shoulder strap — and certainly not the lightest — but if it means you don’t have to carry around even a small tripod or mounting solution, it might be worth the compromise.

The Conda Strap will come in two versions: Conda Strap and Conda Strap Plus. The Conda Strap is the ‘light’ version of the two, designed for mirrorless cameras and light DSLR cameras, while the Conda Strap Plus is the more heavy-duty model for larger mirrorless setups or heavier DSLRs.

The Kickstarter campaign for the Conda Strap and Conda Strap Plus will go live on November 12. Frii Designs notes the Conda Strap be available for a pledge of $97. We have inquired about the price of the Conda Strap Plus and will update this article accordingly when we receive a response.

If successfully funded, the first units are expected to ship out in March 2021. You can sign up to be notified as soon as the campaign goes live on Frii Designs’ website.

Disclaimer: Remember to do your research with any crowdfunding project. DPReview does its best to share only the projects that look legitimate and come from reliable creators, but as with any crowdfunded campaign, there’s always the risk of the product or service never coming to fruition.